Can a meme really help promote a book? Statistics show that pictures are shared substantially more often than posts. In comparing Pinterest with Facebook, 80% of pins are shared at least once compared to only 1.5% of Facebook posts. With odds like that, why not use memes to promote your book? Memes are incredibly easy […]
Facebook launch party: how would you do it?
If you had a Facebook launch party, how would you do it? Would you use an event page, or your own Facebook page? How would you control commenting so it’s not in 40 different places? Would you have it take place over a number of days, or on one day? If one day, how many […]
What’s a good marketing plan for YOU?
If you have looked over my posts on marketing and have an idea of how you want to proceed, that’s great. But what if you don’t? What if the whole issue looks convoluted to you? I have some suggestions for a product launch tailored to a novel. First of all, make sure your novel is […]
Book launch examples Randy Ingermanson and Michael Hyatt
So how might you, a Christian fiction writer, tailor your book launch to the writing world? Here are some ideas from author Randy Ingermanson and speaker Michael Hyatt. Ingermanson operates a book launch more or less along the lines of an Internet marketer. And he’s quite successful. Remember my Internet Marketer Launch Formula from a […]
Marketing: a book launch
Internet marketers have fine-tuned the idea of a product launch and have made tons of money at it. Authors have picked up the idea and re-cast it as a book launch. So, how does it work? And how can it be most effective? The basic idea is to choose a date when the item will […]